3. You Have Incorrect Information Online
Having incorrect information online is highly frustrating to potential patients! Have you ever driven somewhere just to find out that they’re closed and the hours on Google were wrong? It leaves you feeling frustrated and angry with the business. Patients feel the same way when you have incorrect information online.
Make sure you know all the sites showing your contact information and that the information is correct. You likely have not even created these profiles; many times, the profiles are created for you, showing the wrong website, phone number, hours, or even doctors who work there. While most people use your Google Business Profile to find business information, you’d be surprised how many people use sites like HealthGrades and Yahoo. Here is how you can update your listings.
- Search for your dental office online and check out all the listings.
- Follow the instructions to claim your profile.
- Update your information.
Speaking of Google, your Google Business Profile is a high-quality piece of real estate! Claim your profile, update your information, and continue to update it with posts. Think of your Google Business Profile as a mini website.
Looking for some more tips? Check out our blog, “Top 10 Dental Marketing Best Practices”.