Step 3 – Set A Goal And Track Outcomes For Achieving New Patient Reviews Weekly
The wise saying “What is measured is improved” is true of success in online reviews. Track your review numbers and overall online reputation.
Then, take that data and the most recent review and add it to the agenda of a weekly morning meeting. You don’t have to share it daily, but week-to-week numbers and reviews will help to keep online reviews on your team’s mind. Remember: they don’t have to ask for 5-star reviews or manipulate the patient in any way other than to ask for their help, ask if they can send a text message, and ask if they will share their feedback with your office in the form of an online review.
You can take it a step further and run a contest to incentivize your team to ask for online reviews by putting a team member’s name in a hat every time a patient they worked with submits a review. Or set goals for weekly review numbers and if the team hits the goal, celebrate as a team in some way.