Searching for a Great Dental Search Team? We’re Your Dental SEO and PPC Company!
Our search marketing team offers a variety of services that help patients who are looking for a solution to a dental problem by connecting them with one of our dentists. This is a harder problem than it might sound. Only Google controls Google, and Google is the leading search engine used by people who are looking for answers on the internet. Our search marketing team uses multiple tools and techniques to optimize our client’s websites and online profiles so that they are more likely to be listed prominently in Google’s search results.
When a website is first launched, if a dentist is paying us for search engine optimization (SEO), our search marketing team will identify the keywords that our dentists need to target, and will help Google understand which pages are the most relevant on our client’s website for those keywords. Our search specialists do everything they can to make the pages easy to access and enticing for Google to use as answers to a Google user’s questions. They also work on our clients’ profiles on Google, Facebook, and dozens of other websites so that all of their information is up to date and complete. This helps them be more likely to show up in local or maps results.
If a dentist wants to launch an online advertising campaign, they usually are a good fit for our pay-per-click (PPC) service. PPC usually centers around ads publish in Google’s advertising platform called Google Ads. The search team identifies a list of keywords that a client should target given the type of patients that they want to find and then creates ads for those keywords and works in Google Ads to establish a budget for these ads. From that budget, our dentists pay a small fee every time someone clicks on the ad, hence the pay-per-click advertising name.
We succeed where other companies fail because we listen to our clients and know dentistry better than any of our competitors. We know dentistry well enough to know that dentists can vary widely in what they want to achieve in patient leads. We specialize in minimizing unwanted impressions and clicks that come from people searching for something other than what you want to promote.
Our search marketing team’s overall goal is to find people who are in need of our dentists’ services and to connect them to one of our dentists’ websites. All in the hope of generating phone calls and emails that will turn into new patients at our member dentists’ offices.