For a long time, we only offered one membership package for our dental marketing services. It included almost every service a dentist could ever want: the website, updates, marketing, and even social media. The problem was that the needs of dentists changed. There was a greater demand for lower-cost services that still checked the marketing box but weren’t as aggressive.
In response, we introduced three new packages that allowed more flexibility and would enable us to service a wider variety of dental offices. We did this before COVID-19 hit, and it may have helped the company survive the pandemic, but we don’t see this approach as the best path forward for Pro Impressions Marketing. Consequently, we are introducing the most comprehensive marketing package we have ever offered: the Pro Membership.
Why the Change?
We have prioritized client retention above acquisition since the company’s inception over a decade ago. Dentists don’t want to jump from one marketing company to another, and we don’t want to lose a client—ever!
We know that we do our best work for the best dentists who are interested in the best marketing services for their practices. They are business-savvy and don’t cut corners in their offices. They attract the best patients and grow businesses that support aggressive, comprehensive marketing.
We want to promote your office and every future Pro Impressions Marketing member with a no-holds-barred approach that will allow us to do everything we need to increase the dentist’s visibility in their market.
These are our current packages:
- Online Practice Center
- Online Practice Center + Membership
- Custom Premier Membership
- Legacy Membership
None of these packages have the all-inclusive approach we want to take moving forward with new clients.
What Does the Pro Membership Include?
Similar to our original membership that some of our current members are still on (we now refer to it as our Legacy Membership), the Pro Membership will include:
In addition to the above items, the Pro Membership includes:
- Programmatic display ad management
- Social Media Pro management of social media profiles on Facebook, Instagram, Google My Business, and LinkedIn.
The only items not included in the Pro Membership are:
- Video production
- App development
- Secondary offices (includes marketing of one practice at one location)