Should You Have a Blog on Your Website? Does it Help or Hurt Your Marketing?

Many dental websites have blogs on them but few dentists understand why and sometimes they can feel like a liability. Dentists rarely have the time to read everything that is posted to their website, much less to write posts themselves. And if a plan for writing, editing, and posting new content to the blog [...]

By |April 28th, 2021|Content|
| 6 min read

Why Having a Content Calendar is Important

Nearly 84% of companies have a content marketing strategy but only 42% use any type of content calendar. A content calendar is a crucial element to any marketing strategy and without it, consistency can dwindle and results will lack. At Pro Impressions Marketing, we hate to see dentists waste their money on marketing that [...]

By |March 4th, 2021|Content|
| 4 min read

How to Get More New Dental Patients Online

Getting more new dental patients online is almost always doable. If your online marketing isn’t yielding new patient phone calls and emails in the quantity or quality that you want, and you’re wondering if more online visibility is possible, here’s a breakdown of the key ingredients that make Pro Impressions Marketing so successful at [...]

What to Include in Your Dental Website’s About Us Page

One of the most important elements of your website is your biography. A dentist’s biography is an opportunity for potential patients to get to know you and decide whether or not you’re the right choice for their needs. Your biography should connect with your readers and invite them to want to get to know [...]

By |February 17th, 2021|Content|
| 3 min read

Is Website Content Worth Your Time?

...And why I never want to build a website for my mother I was having lunch yesterday with my parents, a rare moment of hanging out without the wife and kids around. My father mentioned that he and my mom were going to drive out to California in their R.V. to get the roof [...]

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