What if Google thinks you’re not the best choice for prospective patients? That’s the message they are sending if you’re not showing up high on the first page of results for a Google search. Why is that? What is Google’s problem with your practice? The truth is complicated because Google’s decision-making algorithm is complex [...]
Getting more new dental patients online is almost always doable. If your online marketing isn’t yielding new patient phone calls and emails in the quantity or quality that you want, and you’re wondering if more online visibility is possible, here’s a breakdown of the key ingredients that make Pro Impressions Marketing so successful at [...]
I have a dirty secret: the very first client I worked with on SEO after starting my own company had an on-again, off-again relationship with us for our SEO services. He never left us to hire another company. He is still a client. He just periodically stops paying us and asks us to take [...]
On August 1, 2018, Google released a new algorithm update that SEO guru, Barry Schwartz coined the “Medic Update”. It's called the Medic Update because it targeted medical, health, fitness, and YMYL (Your Money or Your Life) websites. The Medic Update had a huge impact on dental websites that caused many to lose significant rankings. [...]
You might see dentists in your area posting blogs left and right and wonder how much they can really say about dental implants. You’re not wrong. There are only so many blogs you can write about a certain topic before they all start sounding the same. Although in the past a high blogging frequency [...]
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