One of the biggest game-changers that the Internet has gifted us? You guessed it: reviews. Online reviews not only help consumers find the perfect shoe or the most delicious burger in their area but also help them choose who cleans their teeth. Think about it – would you want to visit a dentist who [...]
Your online reputation is essential to the success of your dental practice. Gone are the days when good or bad news only traveled by word of mouth; now, your reputation is laid out on the Internet for everyone to see. A 2023 study showed that 93% of users say online reviews impact their buying decisions. [...]
The short answer is “yes.” You can have a Google review removed. However, not just any review. The review has to meet Google’s guidelines for a fake one. If it doesn’t, the review stays. This includes reviews that may not necessarily be “fair” or negative from the patient’s point of view. [...]
I had another dentist ask me last week if he should consider Yelp ads, so I thought I would write a little update about how Yelp may fit into your marketing scheme. Most of you know that I'm not a fan of Yelp, but there are some areas where we still need to pay [...]
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