Dental Case Study:
Tucker Dental Excellence
Website & Branding Improvement
Tucker Dental Excellence, led by Dr. John H. Tucker, is a distinguished dental practice specializing in dental implants, full-mouth restorations, TMJ treatment, and cosmetic dentistry. While Dr. Tucker had built a strong reputation for exceptional patient care, his practice lacked an effective online presence that could attract high-value patients. Without a modern website, strong search rankings, or a cohesive brand identity, the practice struggled to generate consistent new patient inquiries and engagement.
By partnering with Pro Impressions Marketing, Tucker Dental Excellence successfully revamped its digital presence, leading to dramatic improvements in website traffic, patient lead generation, and online reputation.
Key Achievements
Since launching a new website and marketing campaign, Tucker Dental Excellence has experienced exceptional growth in patient inquiries, online visibility, and search rankings.
Transforming Online Visibility & Lead Generation
- New patient calls increased by 100%, demonstrating the effectiveness of the new website and improved search presence.
- 9,800% increase in new patient form submissions, showing higher engagement and optimized site usability.
- 14,417% growth in total tracked calls, reflecting a significant rise in patient inquiries.
Boosting Search Engine Rankings & Traffic
- 6,908 Google Business Profile impressions (17% increase), improving local search discoverability.
- Organic traffic surged by 6,964%, positioning the practice higher in search engine results.
- Backlinks increased by 61%, strengthening the practice’s domain authority and credibility.
Maximizing Paid Advertising Impact
- 70 verified phone leads and 27 verified form leads from targeted advertising campaigns.
- Optimized cost per conversion at $487.79, demonstrating an efficient ad strategy that maximized return on investment.
Strengthening Online Reputation & Engagement
- Google Reviews increased by 500%, building trust and credibility.
- Average rating improved to 4.33 stars (333% increase), reinforcing patient confidence in the practice.
- Social media reach grew to 1,938 impressions, with 98 engagements, enhancing community connection.
Design & Branding Refresh
We built Dr. Tucker a modern, patient-friendly website with improved navigation and mobile optimization, using a color palette redesigned to reflect the practice’s professional yet welcoming identity. We also created high-converting service pages for TMJ treatment, full-mouth restorations, and dental implants.
SEO & Content Strategy
We wrote service content and blog articles optimized for search engines and patient education. We also enhanced Dr. Tucker’s local SEO through structured data, optimized meta descriptions, and strategic keyword placement. Finally, we used internal linking and backlink-building tactics to boost search authority.
A Proven Strategy for Growth
Tucker Dental Excellence’s digital transformation showcases how a modern website and targeted marketing strategy can dramatically enhance patient engagement and lead generation. With higher search rankings, improved patient conversions, and a stronger online reputation, Dr. Tucker’s practice is now positioned for long-term success.
Want to grow your dental practice? Let Pro Impressions Marketing build a custom strategy to increase your visibility and attract high-value patients.
